DIGITAL UX / UI
Edition
Lapin Canard
YEAR
2025
Client (school project)
Workshop
FERNAND DUTILLEUX
Service
Brand strategy
Visual Identity
DIGITAL UX / UI
Colophon
Alexia Kholer
manuela garcia
lena schohn
BRIEF/
Redesign the online presence of a small-scale shop or collective with underdeveloped branding and social media. The goal was to identify a target audience, refresh the website, and potentially revamp the logo and visual identity to create a more engaging and cohesive brand experience.
“My shop is coming soon”.
We revitalized Lapin Canard’s branding by emphasizing the playful and dynamic spirit of the collective. The redesign strengthens the connection between the website, the artists, and their audience, creating a cohesive, fun, and visually engaging experience that highlights the collective’s role in supporting and promoting independent art.
— Fernand Dutilleux
Art Director & Web Developer
“The project developed during the workshop feels as refined as a twelve-course tasting menu at a Michelin-starred restaurant. Everything is precise, balanced, flavorful, seasoned with a multitude of ideas, and perfectly executed. You might have duck or rabbit, and nothing is left to chance, not even the amuse-bouches that punctuate the sequence of courses. Everything flirts with perfection.”
